RE-FRESH
RE-FRESH

Stone Steps Financial

Stone Steps Financial

Stone Steps Financial, known for its client-focused financial services, engaged us to rejuvenate their brand identity and website design. Our mission was to align their visual representation with the firm's core values of clarity, trust, and personalized service. The rebranding included refining the logo, color palette, and typography, and redesigning the website for enhanced usability and visual appeal. This transformation reinforces Stone Steps' commitment to providing tailored financial guidance, strengthening their connection with clients and enhancing their market presence.


CLIENT
STONE STEPS FINANCIAL
ROLE
DESIGNER
WEB DESIGN
COLTON ETHERTON
YEAR
2024
CLIENT
STONE STEPS FINANCIAL
ROLE
DESIGNER
WEB DESIGN
COLTON ETHERTON
YEAR
2024
RE-FRESH

Stone Steps Financial

Stone Steps Financial, known for its client-focused financial services, engaged us to rejuvenate their brand identity and website design. Our mission was to align their visual representation with the firm's core values of clarity, trust, and personalized service. The rebranding included refining the logo, color palette, and typography, and redesigning the website for enhanced usability and visual appeal. This transformation reinforces Stone Steps' commitment to providing tailored financial guidance, strengthening their connection with clients and enhancing their market presence.


CLIENT
STONE STEPS FINANCIAL
ROLE
DESIGNER
WEB DESIGN
COLTON ETHERTON
YEAR
2024
INTRO
INTRO
INTRO

Stone Steps Financial is a company founded on authentic principles, dedicated to providing personalized financial strategies. This case following case study outlines our approach to rebranding their identity and website, emphasizing clarity and trust. We explore the strategic decisions, design execution, and the subsequent positive impacts on their market presence and client relationships.



Stone Steps Financial is a company founded on authentic principles, dedicated to providing personalized financial strategies. This case following case study outlines our approach to rebranding their identity and website, emphasizing clarity and trust. We explore the strategic decisions, design execution, and the subsequent positive impacts on their market presence and client relationships.



Stone Steps Financial is a company founded on authentic principles, dedicated to providing personalized financial strategies. This case following case study outlines our approach to rebranding their identity and website, emphasizing clarity and trust. We explore the strategic decisions, design execution, and the subsequent positive impacts on their market presence and client relationships.



Stone Steps Financial, founded on integrity, is a dynamic and inclusive firm devoted to its clients. We collaborated with Stone Steps to highlight their brand attributes as trustworthy, proactive, and premier. While success is a key goal, our visual strategy emphasizes "premiere" to ensure authenticity. This guiding attribute steers our designs, ensuring that "success" is subtly communicated through our messaging.

Stone Steps' blend of passion and expertise fosters lasting relationships and measurable outcomes, qualities we aimed to reflect in their renewed brand identity.

THE BRIEF
THE BRIEF
THE BRIEF

Stone Steps Financial's new verbal identity radiates the confidence of seasoned expertise and aligns with our clients' dynamic aspirations. Our brand story, "Financial success isn't just reaching goals, it's the journey," captures the essence of our mission and vision, motivating our team and clients alike.

Our brand voice is confident, authentic, and proactive. Financial planning at Stone Steps is more than transactions; it's about genuine human connections. We emphasize sincerity and transparency, empowering our clients to feel informed and secure. We are supportive, enthusiastic, and dedicated to guiding each client toward financial success.