Selected Work ■ 2025
Commas
Clear financial guidance when decisions get complex.

FIG. 01
What they asked for ■
Commas needed a website that spoke clearly to everyday high-earning investors, people building their first millions who have never worked with an advisor.
What we found ■
The old homepage buried the offer. The hero was wordy with no clear next step, the header failed accessibility, the layout was confusing, and the services page mixed business and personal services.
The one thing ■
Rebuild the homepage as one clear path: the problem, what changes with Commas, social proof, the team, then a simple process, all pointing to a single “Let’s Talk” call to action.
How we showed it ■
A refined homepage and supporting page designs: real team photography, a plain promise up top, and a three-step process that makes the first conversation easy to start.
The Work ■ 03

FIG. 02

FIG. 03

FIG. 04
Next
Cover your logo. Could your homepage belong to the firm down the street?
Cover your logo. Could your homepage belong to the firm down the street?
Cover your logo. Could your homepage belong to the firm down the street?
Show me where I stand