FinArtist

Sprints

01

A Website That Converts.Built on Strategy.Delivered in 2 Months.

Most advisor websites look the same because they skip the same step.

Strategy first.
Everything else follows.

The FINART method

PositioningStrategyMessagingIdentityFramerConversionClarityOwnershipPositioningStrategyMessagingIdentityFramerConversionClarityOwnershipPositioningStrategyMessagingIdentityFramerConversionClarityOwnershipPositioningStrategyMessagingIdentityFramerConversionClarityOwnership
~30days to launch
2–3hours of your time
100%ownership of everything

The Sprint

02

How do you build a website that actually converts — in weeks, not months?

A site built on
strategy.

Most advisor websites skip positioning entirely. This sprint locks in who you are and who you serve, then builds the site around it.

Solo advisors4–5 weeks

What you walk away with

Positioning Strategy — who you serve, what makes you different, and why it matters
Messaging Framework — homepage headline, about copy, and service descriptions that convert
Custom Framer Website — responsive, fast, designed around your positioning
SEO Foundations — meta structure, page speed, and content hierarchy built in from day one
Full Source Access — your site, your code, no lock-in

The sprint, week by week

01Positioning locked
Week 1

Discovery call, competitive audit, and positioning statement finalized. You know exactly who you are for.

02Messaging and site design
Week 2

Homepage wireframe, messaging framework, and visual direction — all rooted in your positioning.

03Build and refine
Week 3–4

Full responsive site built in Framer. One round of feedback. Everything polished.

04Site live, fully yours
Week 4–5

Live site, handed off with full source access. Yours to edit and grow.

Is this for you

03

For advisors whose website stopped representing them.

One decision-maker. No committee. Just a principal who knows the current site is not doing the job.

Have 2 or more advisors? See the Full Brand System

Solo advisor or firm principal, one decision-maker
Your current site looks like everyone else
Ready to invest a few hours across a few weeks
Done sending prospects to a site you are embarrassed by
Building a firm that attracts the right clients, not just any clients

FAQ

04

The questions advisors ask before they book.

Answered straight.

Book a Free Assessment

Start with the Web Sprint if your brand foundations are solid but your site does not reflect them. Choose the Full Sprint if you need identity work too — logo, colors, type, guidelines. Not sure? Book the assessment and we will tell you straight.

A custom Framer website built on actual positioning strategy, delivered in 4 to 5 weeks. We do positioning first then design the site around it. No templates, no generic messaging.

Because most advisor websites fail at the strategy level, not the design level. Generic positioning plus a beautiful website equals an expensive problem. We lock in who you are and who you are for first.

No. Built for solo advisors and principals, one decision-maker, fast execution. Two or more advisors means positioning by committee. See the Full Brand System instead.

2 to 3 hours total. One discovery call at the start. One feedback session mid-way. Everything else is async. Faster responses mean faster launch.

We audit it. If it holds, we build around it and go with the Web Sprint. If it does not match the positioning, we tell you straight and recommend the Full Sprint.

Yes. 100 percent. Strategy, messaging, identity if applicable, and a live Framer website. All yours.

Ready to start

05

Spots are limited.Let’s talk.

Book a free 30-minute assessment. We review your current site before the call and give you honest feedback whether you hire us or not.