Free brand auditFor independent RIAs
F-2026
A free brand audit for independent advisory firms, scored by a former advisor.
I review your live website, score it on five axes, and send you the findings. No call required.
The deliverable01
Scored on five axes
This is what you get.
A scored review of your live site across five axes: clarity, differentiation, proof, narrative, conversion. Specific findings, written for your firm, not a template with your name dropped in.

Fig. A real audit. Identifying details redacted.
How it works02
03 steps
S 01Send your URL. That is the whole ask. Two form fields, thirty seconds.
S 02I audit your live site. The same review I run inside paid engagements. Nothing for you to prepare or send.
S 03You get scored findings within a week. Yours to keep either way.
Who is doing this03
Omaha, NE
Josh Passler, FinArt Studio
I spent years as a financial advisor before I moved to the other side of the desk. Now I run brand strategy and web design for independent RIAs. I am based in Omaha, which is why firms in the region are hearing from me first.
The catch04
Addressed
What is in it for me
Fair question. Some firms that get an audit later hire me to fix what it found. Most do not, and that is fine. The findings are yours either way, no follow-up required, no call to book, no price at the end of a slideshow.
Client verdict05
03 on record
Request06
30 seconds