FREE BRAND AUDIT

FOR INDEPENDENT RIAS

F-2026

A free brand audit for independent advisory firms, scored by a former advisor.

A free brand audit for independent advisory firms, scored by a former advisor.

I review your live website, score it on five axes, and send you the findings. No call required.

Request your audit

THE DELIVERABLE

01

SCORED ON FIVE AXES

This is what you get.

This is what you get.

A scored review of your live site across five axes: clarity, differentiation, proof, narrative, conversion. Specific findings, written for your firm, not a template with your name dropped in.

A scored review of your live site across five axes: clarity, differentiation, proof, narrative, conversion. Specific findings, written for your firm, not a template with your name dropped in. I also check how you show up in Google and in AI answers. That is where your next client looks first.

A FinArt brand audit, scored on five axes. Findings blurred.

FIG. A REAL AUDIT. IDENTIFYING DETAILS REDACTED.

HOW IT WORKS

02

03 STEPS

S 01

Send your URL. That is the whole ask. Two form fields, thirty seconds.

S 02

I audit your live site. The same review I run inside paid engagements. Nothing for you to prepare or send.

S 03

You get scored findings within a week.

WHO IS DOING THIS

03

OMAHA, NE

Josh Passler, FinArt Studio

Josh Passler, FinArt Studio

I spent years as a financial advisor before I moved to the other side of the desk. Now I run brand strategy and web design for independent RIAs. I am based in Omaha, which is why firms in the region are hearing from me first.

Josh Passler, the former financial advisor who scores every FinArt brand audit

THE CATCH

04

ADDRESSED

What is in it for me

What is in it for me

Fair question. Most advisors know enough to know what they’re not doing. The audit tells you which of it is actually costing you. Some firms that get an audit later hire me to fix what it found. Most do not, and that is fine. The findings are yours either way, no follow-up required, no call to book, no price at the end of a slideshow.

CLIENT VERDICT

05

03 ON RECORD

Josh not only has a creative eye for brand design and brand positioning, but he was very thoughtful in the redesign process he took Fallbrook FI through. Fallbrook FI's brand and website are now strong and cohesive.

Devin Watts

founder

Questions.

01

Is the audit actually free?

Yes. No invoice, no call required, no follow-up sequence you have to escape. Send your URL, get scored findings within a week.

02

What do I actually get?

Five scores with written findings: clarity, differentiation, proof, narrative, and conversion, pulled from your live site. Real findings, not a templated report.

03

What’s the catch?

The audit is how I show my work. If the findings are useful and you want them fixed, you know who to call. If not, keep the audit. Either way you learn where your site stands.

04

Who is doing the scoring?

Josh Passler, a former financial advisor turned brand strategist. The audit is scored by someone who has sat on your side of the table.

05

How long does it take?

Thirty seconds of your time: two form fields. Scored findings arrive within a week.

REQUEST

06

30 SECONDS

Request your audit

Request your audit

Findings arrive within a week.

FinArt Studio ■ F-2026

Back to top ↑

josh@thefinartist.com
Book a free call

Most advisors decide in the first 10 minutes. Let’s use yours well.

Studio

Brand & web design for financial advisors who are done blending in.

The Financial Artist, FinArt Studio: brand strategy, brand identity, and web design for financial advisors

FinArt © 2026

Brand & web for RIAs ■ Diagnosis before design

FinArt Studio ■ F-2026

Back to top ↑

josh@thefinartist.com
Book a free call

Most advisors decide in the first 10 minutes. Let’s use yours well.

Studio

Brand & web design for financial advisors who are done blending in.

The Financial Artist, FinArt Studio: brand strategy, brand identity, and web design for financial advisors

FinArt © 2026

Brand & web for RIAs ■ Diagnosis before design

FinArt Studio ■ F-2026

Back to top ↑

josh@thefinartist.com
Book a free call

Most advisors decide in the first 10 minutes. Let’s use yours well.

Studio

Brand & web design for financial advisors who are done blending in.

The Financial Artist, FinArt Studio: brand strategy, brand identity, and web design for financial advisors

FinArt © 2026

Brand & web for RIAs ■ Diagnosis before design