What you need on day one
A name, a domain and a website you own that don’t borrow from your former firm. Confirm with counsel that the name is clear of trademark conflicts and matches what you file on Form ADV. Secure the domain and email on accounts you control.
What can wait
Some firms launch with a focused identity and a clean site, then expand later. Others go independent with a full repositioning from the start. Both work. The question is how much of your story you need to tell on the first day.
How to compare quotes
Look at the three-year total, including hosting and monthly fees, and check who owns the site if you leave.
Related questions
Should I Rebrand When I Leave My Broker-Dealer?
How much does a rebrand cost for an advisory firm?
How much does a financial advisor website cost?
Next step: Book a 30-minute call